2949-1290
Technoeconomics
2
2
5
2023
1-86
UNK
RUS
4-14
0000-0002-5153-7727
Peter the Great St.Petersburg Polytechnic University
Lyamin
Boris
Saint Petersburg, Russia
0000-0003-1032-7173
Peter the Great St.Petersburg Polytechnic University
Voronova
Olga
St. Petersburg, Russia
RPA Technology as a Tool for Boosting the Efficiency of an Industrial Enterprise under Digital Transformation
In the conditions of modern economy enterprises need to respond to internal and external changes in time to ensure the required level of quality. The main condition for ensuring competitiveness of any enterprise is the quality of its products. Analysis and monitoring of effectiveness and efficiency of quality management system processes is necessary to assess the level of development of the system and its impact on improving the efficiency of the enterprise. In order to analyze performance of an enterprise, it is necessary to evaluate each process in terms of effectiveness and efficiency, to find critical points as a result of these processes, and to develop corrective measures for each sub-process of the company. One of the vectors of business process improvement is the use of information environment. Modern industrial enterprises on the way of continuous improvement of their business processes use different approaches and methods of management, most of which are associated with informatization, which includes the need to collect, accumulate, store and process large amounts of data to improve business processes. This study considers a number of basic, supplementary and managerial processes and standards that regulate them, and shapes a set of criteria for the transfer of processes into automated mode and simulation of processes in the functional models "AS IS", and "TO BE".
10.57809/2023.2.2.5.1
330.47
sustainable development
innovative development
enterprise innovation potential
digitalization
automation
efficiency improvement
industrial enterprise
business processes
RPA
https://technoeconomics.spbstu.ru/article/2023.5.1/
1-Lyamin-Voronova.pdf
UNK
RUS
15-35
N-1787-2013
56652307100
0000-0001-6251-7644
Imperial College London
Svetunkov
Sergey
London, The United Kingdom
On the problem of nominal data correlation
This article suggests a new methodological approach to calculating the correlation coefficient between nominal data. In the course of the study, it was revealed that most of the work with nominal data uses two Yule coefficients and Pearson coefficient. Moreover, these coefficients are proposed based on the same assumption that there is no correlation between the variables. As a result of the study, this assumption is questioned by the authors, and a new coefficient of correlation between nominal data is proposed. A comparative analysis of the application of the three classical coefficients with the new coefficient is conducted. The advantages of the new coefficient are shown.
10.57809/2023.2.2.5.2
330.47
correlation coefficient
nominal data
Yule coefficient
Pearson coefficient
correlations
https://technoeconomics.spbstu.ru/article/2023.5.2/
2-Svetunkov.pdf
UNK
RUS
36-44
0009-0000-2111-3037
Peter the Great St.Petersburg Polytechnic University
Dyatlova
Darina
Saint Petersburg, Russia
0009-0009-1816-0401
Peter the Great St.Petersburg Polytechnic University
Krotov
Egor
Saint Petersburg, Russia
Smart university: global challenges or local tasks?
The article discusses the concept of “Smart Universities”: prerequisites for development, innovative breakthroughs and subsequent results, the change of educational paradigms in society and the impact on industrial and post-industrial societies. The main smart processes taking place at a Smart university are also considered, and the main smart infrastructure for providing activities is described. As a result, e-information and educational environments are considered in the example of Peter the Great St. Petersburg Polytechnic University and MIT OpenCourseWare and edX.
10.57809/2023.2.2.5.3
330.4
smart university
digital education
industry 4.0
digital economy
educational technologies
https://technoeconomics.spbstu.ru/article/2023.5.3/
3-Dyatlova-Krotov.pdf
UNK
RUS
45-53
Morningstar Ventures
Martynov
Petr
Affiliate Marketing as a Part of the Digital Marketing Strategy of Banks and Fintech Companies
This article explores the use of affiliate marketing in the banking and fintech industries, specifically in the Russian region. The paper begins with an overview of affiliate marketing, its popularity globally, and the payment models commonly used. The article then delves into case studies of how affiliate marketing has been used in the banking and fintech industries, including American Express and Robinhood. The research also includes an analysis of the affiliate programs of leading banks in Russia. The paper concludes that affiliate marketing is a viable digital marketing tool for financial institutions, citing successful case studies and industry statistics. The conclusion emphasizes that affiliate marketing is a cost-effective and efficient way to acquire new customers and generate revenue for banks and fintech companies in Russia.
10.57809/2023.2.2.5.4
330.47
affiliate marketing
digital marketing
banking industry
fintech industry
payment models
customer acquisition
https://technoeconomics.spbstu.ru/article/2023.5.4/
4-Martynov.pdf
UNK
RUS
54-65
23669171700
0000-0002-3139-6509
Óbuda University
Tick
Andrea
Budapest, Hungary
Peter the Great St.Petersburg Polytechnic University
Ilyina
Irina
Saint Petersburg, Russia
Peter the Great St.Petersburg Polytechnic University
Sheleyko
Viktoria
Saint Petersburg, Russia
Convention and Exhibition Industry in the Context of Digitalization Trends and Development Problems
Currently, the convention and exhibition industry is at the stage of active development. Despite the events related to the impact of the pandemic on all fields of life and activity of society, new commercial and non-profit organizations continue to appear in the industry, whose activities are aimed at the development and implementation of projects of various formats, directions and levels. The purpose of the study is to identify trends and problems in the development of the congress and exhibition industry under the conditions of the digitalization of the economy. In the course of this research, a comparative characteristic and assessment of the state of the market of the congress and exhibition industry during the period of pre-covid restrictions was carried out, the dynamics of events in the market of congress and exhibition services is presented. As a result of the study, an analysis of the formats of project implementation and directions of activities for the period 2020-2021, a hierarchy of project implementation formats is presented. In addition, the study demonstrated the total number of events depending on the direction of their implementation as a percentage of all formats of implementation, the comparison by the average number of participants and the average cost of registration fees.
10.57809/2023.2.2.5.5
330.47
digitalization
business model
congress and exhibition activity
exhibition activity
activity assessment
investment
investor
risk assessment
https://technoeconomics.spbstu.ru/article/2023.5.5/
5-Tick-Ilyina-Sheleyko.pdf
UNK
RUS
66-75
AAR-2969-2020
57210913348
0000-0002-3833-3316
Kola Science Centre of the Russian Academy of Sciences
Fadeev
Alexey
Apatity, Russia
Technological independence and import substitution in the implementation of energy projects in the Arctic
Existing macroeconomic challenges, existing sectoral restrictions, including a ban on working with Russian energy companies for most Western equipment manufacturers and suppliers, the proclaimed course for the full-scale development of the Arctic have led to the emergence of a number of industrial and technological challenges, the successful overcoming of which largely determines the possibility of independent implementation of ambitious projects . The efficient and safe implementation of projects in the Arctic requires science and industry to create fundamentally new technical and technological solutions, often comparable in complexity to technologies for the space industry or nanotechnologies. Currently, there are about 30 smart fields in Russia, which already provide almost a third of all hydrocarbon production. Maintaining leadership positions in the development of Arctic resources requires the state to pursue its own technological policy and develop a national standardization system, which will lead to a change in the engineering culture in the country. It is obvious that the implementation of programs aimed at avoiding import dependence as soon as possible and achieving technological sovereignty requires the consolidation of actions at all levels of government: from the executive and legislative authorities to energy companies, industry associations, unions and business communities.
10.57809/2023.2.2.5.6
330.47
Arctic
import substitution
technological sovereignty
institute of oil and gas technological initiatives
shelf
hydrocarbon resources
https://technoeconomics.spbstu.ru/article/2023.5.6/
6-Fadeev.pdf
UNK
RUS
76-84
Peter the Great St.Petersburg Polytechnic University
Belova
Polina
Saint Petersburg, Russia
0000-0003-1455-8534
Peter the Great St. Petersburg Polytechnic University
Kalyazina
Sofia
St. Petersburg, Russia
0000-0002-5153-7727
Peter the Great St.Petersburg Polytechnic University
Lyamin
Boris
Saint Petersburg, Russia
Risk-based approach in testing laboratories according to the requirements of GOST ISO/IEC 17025–2019
At present, in the context of digital transformation, the issues of improving quality of management at enterprises on the basis of a risk-based approach are vastly considered. The enterprise is affected, on the one hand, by macroeconomic instability and consequent international resource constraints, and, on the other, by the growing need to adopt information technologies that enable sustainable development. In such an environment, a risk orientation ensures the sustainability of all operations. Sustainability in testing laboratories is essential, as it represents exactly what guarantees the validity and accuracy of the overall performance and output. The updated revision of GOST ISO/IEC 17025-2019 introduces requirements for a risk-based approach in testing labs. This study focuses on the changes in standards and innovations regarding risk management. As a result of this research, the authors come to the conclusion that it is a matter of fundamental importance to introduce risk-oriented thinking in the quality management system of the labs’ testing.
10.57809/2023.2.2.5.7
330.47
quality management system
laboratory
quality management
risk and opportunity assessment
risk-based approach
https://technoeconomics.spbstu.ru/article/2023.5.7/
7-Belova-Kalyazina-Lyamin.pdf